From Left: Abiodun Ayodeji, Marketing Manager, Promasidor Nigeria Limited; with Joyce Olageshin, Country Manager, Supa Strikas; A...
From Left: Abiodun Ayodeji, Marketing Manager, Promasidor Nigeria Limited; with Joyce Olageshin, Country Manager, Supa Strikas; Anders Einarsson, Managing Director; and Andrew Enahoro, Head, Legal and Corporate Communications, both of Promasidor Nigeria Limited; during the launch of Cowbell Chocolate Get Up N Goal Promo, at the company’s premises in Lagos, on Monday, June 10, 2019.
Promasidor Nigeria Limited has partnered with Supa Strikas to reward consumers in its Cowbell Chocolate Get Up N Goal promo, with fabulous prizes to be won during this football season.
The Get Up N
Goal promo which commenced on Monday, June 10 and will run till Friday,
September 13, 2019, was launched by Cowbell Chocolate which has proprietary
blend of Vitarich plus iron that enables active lifestyle suitable for children
and young adults.
Supa Strikas is a football themed comic and cartoon
television (TV) series that enjoys large following among kids and young adults
across the country.
Speaking at the launch, the Managing Director of
Promasidor Nigeria Limited, Anders Einarsson said the combination of an active
lifestyle driven by Cowbell Chocolate and a football loving culture of kids and
young adults has impacted positively on the brand since 2017 when the
partnership with Supa Strikas started.
He said that this gives the brand exclusive rights
to the Supa Strikas franchise, which is the comic book and cartoon TV series,
and its assets in various packaging designs.
To participate in the promo, consumers are to
collect nine 20g sachets of the Cowbell Chocolate Supa Strikas themed
packaging, each having a unique character, submit them at any of the 190
redemption centres across the country and stand a chance of winning any of the
amazing prizes on offer.
According to Einarsson, prizes to be won include
the latest Sony Play Station 4 Console System along with a Virtual Reality
Headset, Supa Strikas Jerseys, Soccer Boots, Footballs and many other
consolation items.
Also, participants who are not able to submit nine
unique characters can redeem as many empty sachets of Supa Strikas themed
Cowbell Chocolate 20g packs to get free products
This can be done by submitting 20 empty sachets of
Cowbell Chocolate 20g Supa strika themed packs with five unique Supa Strikas
characters to get one filled Cowbell 20g sachet free. “This will ensure that
every participant in the promotion stand a chance of winning a prize including
free product packs,” the Promasidor MD affirmed.
In his remarks, the Marketing Manager of Promasidor
Nigeria Limited, Abiodun Ayodeji announced that the promotion,is endorsed by
the Federal Competition and Consumer Protection Council (FCCPC), and there are
190 (one hundred and ninety) redemptions centres strategically located across
the states of the federation for easy access and prize collection.
Promasidor, the maker of top quality products such
as Cowbell Milk, Cowbell Chocolate, Cowbell Coffee, Loya Milk, Miksi Milk, Top
Tea, Onga Seasoning, Sunvita Cereals and others, has been at the forefront of
promoting youth development through various initiatives.
These initiatives include Cowbellpedia Secondary
School Mathematics TV Quiz Show, Promasidor Harness Your Dream, a career
guidance workshop for students in secondary schools and Loya Swim Meet aimed at
nurturing swimming talents among children.
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